You’ve started blogging or maybe you have been for a while and you’ve noticed that people seem to read your stuff but they don’t interact with it much. Maybe your growth is a little stagnant or you have posts that you think will be big hits and they’re not. Here are ways to increase your blog engagement.
Ask your readers what they’d like to see– You can do this on your blog or on social media platforms. If you get a bunch of readers that want a Pulled Pork recipe, give it to them and then tag them in the Facebook post when you put the blog up.
Give your readers a reason to comment– The best way? Ask an open-ended question at the end that relates to the topic. Ask their opinion, how they’ve handled a situation or what they love about your post. Get them involved.
Install a plug-in that rewards them for comments– I will always comment on a blog if it has the CommentLuv plug-in because it features one of my posts in the comments, however I see blogs every single day that don’t have it. Give your readers a way to connect with each other and they’ll start to comment more.
Have a contest– Easiest way to get comments? Have a contest and make it a requirement. Easy to do with Rafflecopter and you don’t have to give away a huge prize. People love Starbucks cards.
Encourage them to share– Whether it’s part of a contest or just a daily ask, it’s perfectly acceptable for you to ask your readers to share your content. If they like it, their friends may too. Don’t be afraid to ask them to invite their friends.
Link-up your posts– You’ll get new readers to stop by every week. Many of them will comment and some will subscribe. Not sure where to start? I host a linky party every Monday with 9 other bloggers and I have a list of where I party on my site.
I’d be remiss if I didn’t add engaging with ads and links because we all need an income to keep blogging. Clicks are engagement too. Here are a few tips.
Make the links easy to find– Make them bold, highlight them and make them easy to see. If your reader can’t find a link, there’s not a chance they will click it. I look for links close to the top of the post.
Have your links open into a new window- There’s nothing more distracting then clicking a link and leaving your location. Make sure your reader can easily come back to your post. You want them to stay.
Pepper links throughout your posts– That way your readers get accustomed to seeing them and they’ll click. Link back to your own content. If you’re an Amazon affiliate, be sure to link up products in your posts.
Give them a call for action- Give them a reason to click. It’s okay to say, “click here for a free coupon.” You may assume that your reader knows what you’d like them to do but sometimes they don’t . Tell them.
What other tips do you have to increase your blog engagement.